Recruitment at Fadac Resources For Marketing Media Consultant

Company Description:

Fadac Resources - Our client, a global leader in the Educational sector with a large network of trainers who is certified by international curriculum providers to deliver award-winning skills development solutions. They serve businesses, schools, and communities in Dubai, South Africa, Kenya, Nigeria, Malaysia, India, Morocco and Argentina. 

They are in need of a qualified candidate to fill the position below:

Job Title: Marketing Media Consultant

Location: Lagos

Job Purpose

• Works closely with Line Manager and Group Marketing Team to create engaging content for a company's social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences.
• Develop and implement marketing/communication/PR plans to meet business development targets and manage marketing/branding/PR requirements.

Key Responsibilities

• Design and Manage Marketing Plan and Budget
• Develop a marketing plan and budget
• Strategize and execute for digital marketing and social media platforms.
• Ensure that all marketing activities are carried out with necessary budgetary approvals and are in line with agreed marketing plans
• Manage local marketing and communications agencies to deliver on objectives within budget
• Manage PR agencies and Mass Media communication channels.
• Develop communication plans and offline marketing/communication/PR campaigns as per agreed marketing objectives and student enrolment targets – in collaboration with advertising, design and media agencies.
• Market Research & Competitor Activity
• Identify local consumer market research requirements and develop marketing/PR proposals that will address these needs.
• Track competitor activity and share monthly summary with Management Team, Sales and Operations teams.
• Client Engagements
• Be available for all marketing related meetings with the clients
• Maintain effective internal and external communications
• Vendor Management
• Ensure good selection of vendors through procurement process and negotiation.
• Management of vendors to achieve desired results.
• Co-ordinating with group for any marketing related matter
• Follow Brand Guidelines for all activities
• Adopt and adapt global brand campaigns for local market benefit
• Printing of marketing collaterals and course materials
• Take charge of all printing works, ensuring timely delivery of same to the different users and stakeholders.
• Marketing Content
• Supervise all marketing content production
• Identify gaps and advise/assist Sales Team to find viable solutions to improve the customer experience.

Requirements
Qualifications:

• Bachelor’s Degree in Marketing.
• Master's Degree in Marketing/Marketing Communications preferred.

Experience:

• 12 years+ marketing experience in the following sectors: Education Management, Skills development and related industries.

Knowledge:

• Strong understanding of current digital marketing concepts and best practices
• A balance of creative and analytical skills with a track record of delivering
• Native English speaker
• Strong Customer Service Skills
• Detail orientated
• Experience in developing, maintaining and delivering marketing/PR strategies
• Use of CRM software to maintain data and provide Marketing/Sales reporting
• Experience in using Content Management Systems and developing engaging content for the web and social channels, particular writing for SEO

Application Closing Date
23rd September, 2019.

How to Apply
Interested and qualified candidates should:
Click here to apply online